As COO, David Kirshenbaum puts his vast experience in healthcare operations and information technology to use overseeing the day-to-day activities of HealthNEXT and its interactions with clients. In addition to being COO of HealthNEXT, he is the president and founder of West End Associates Consulting, a healthcare management consulting company with clients in all sectors of the healthcare industry, and the CEO of Equity Health Partners, a service and systems company that operates software and services that support medical home operations. Before joining HealthNEXT, David was the Vice President of Enterprise Information Management at WellPoint. He also served as president of two independent subsidiaries of Aetna – Intelihealth, a healthcare content Web company, and USQA, an informatics company serving internal Aetna operations, the pharmaceutical industry, and government agencies such as the CDC and NIH. In addition, David has held the positions of Senior Vice President of Claim and Member Service systems for both Equicor and CIGNA, and the head of business development for Medscape/Medicalogic, an EMR company now owned by GE Healthcare for which he built a clinical data company. David received his graduate degree from New York University, Leonard N. Stern School of Business in New York, NY and his undergraduate degree from Clark University in Worcester, MA. He is currently a senior fellow at Jefferson School of Population Health, Thomas Jefferson University in Philadelphia, PA.